How hard is it for new and upcoming bands to become successful?

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- By Ruth Peck

With such a competitive music scene in today's society, it seems almost impossible for new bands to become successful or even recognised for that fact. With thousands of young people taking college courses and degrees in music, what make's any of them stand out from another?

I believe that it is more about how determined you are to make it, put your music out there and show enthusiasm your then giving yourself the best chance. However, producing your music; recording, branding and acquiring the equipment needed, all requires money. Many young people don't have the funds to be able to produce their music or have the suitable equipment needed to create a good sound. This is why I believe websites such as Youtube provide a fantastic opportunity for artists to put themselves out there.

Other media companies like Kerrang Magazine and BBC Introducing provide great opportunities for young artists to get recognised and send their music out to listeners. Gabrielle Aplin is a 19 year old singer/songwriter from Bristol who's career took off from unimaginable Youtube success. Now her self-written songs are playing regularly on BBC Radio 1 and she is touring the country selling out all her gigs. It seems as if she has sorted herself out a career in music, however the music scene is continuously changing, it may be hard for acts and songwriters like herself to stay popular for a long period of time.

My friend attends BIMM, (Brighton Institute For Modern Music) and is taking a Guitar diploma to then lead on to a BA Honours degree in modern music. The college provides great opportunities for their students to perform at well known venues in Brighton such as Concorde 2 and gives them the best tutoring possible. However is this enough? When speaking to my friend, he said that 'the college prepare you for life in the music industry rather than give you false hope of becoming a famous or money making artist.' This seems a more realistic outlook for young people trying to make it as an artist, only a handful of young people will get to where the want in a music career. One message that should be sent out to young people hoping to become a successful artist is be realistic. Have other options within the music industry which can incorporate your talent while making money.

Some may say that it's about being in the right place at the right time, talent and dedication combined with partly luck. Josh Franceschi from You Me at Six recalls him and his four college friends at only ages fifteen and sixteen, getting on the Megabus coaches with all their equipment to get too gigs around the country. Young artists attempting to get anywhere, must be willing to take that extra mile to make it happen. In today's music industry, having raw talent isn't enough. It's about what people want to hear and want to see, therefore band or artist branding is crucial.


Ruth Peck | 19 | LeedsInterested in pursuing a career in journalism, specifically music journalism in order to express my passion for music, particularly pop-punk/rock/metal music.Check out my music blog.. Only recently started working on it, improvements will be made in the near future.


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